Major Facebook Update – January 2018

Major Change to Facebook

Facebook has just released a major change to it’s algorithm, which defines what show’s up in your feed. The change is expected to significantly effect businesses that run Facebook advertising. In a nutshell, Facebook has said that it will be showing less public posts (posts from brands, publishers etc).

They feel that Facebook has become crowded with public posts and they want to re-instate it to it’s initial purpose – A social channel to engage with your friends.

How Do We Get Around This?

One option to get around this somewhat is create a group for your Business. Groups are not considered as public by Facebook so they can be setup to reach a greater percentage of your followers.

Want to Know More?

Contact Brad today for a free expert advice on the major Facebook update.